Exotic, chic and elegant, the short beach pareo is back in trend
This summer, we will alternate between the ethno chic cover-ups, linen tunics and gypsy kaftans bought last weekend in Marrakech, and an endless series of short beach pareos.
Yes, the classic women’s short chiffon pareos that invaded beaches from Miami to the Costa Smeralda throughout the Eighties and Nineties are back in fashion at the seaside.
Multi-purpose pareo, from beach cover-up to dress pareo
There are several uses for a pareo, depending on the context. As soon as you get out of the water, it can be used to dry your swimming costume more quickly, or to protect you from the cold in the late afternoon for a walk on the beach.
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For those who opt, instead, for a more sophisticated pareo, it could represent a real change of outfit, perhaps combining it with sandals other than the classic flip-flops. Because you know, at the beach, very little is needed to make a difference.
However much beach trends change from year to year, the pareo is always on trend. In fact, it is a garment that easily adapts to what the seasonal catwalks dictate in terms of colours and patterns.
Personalised pareo with logo
Everyone can also choose their favourite pareo based on the print of their swimming costume, so as to have a perfect, sophisticated look on the beach.
The same applies to fabrics: ranging from cotton to chiffon, ideal for important occasions.
How to wear a pareo
The pareo is an indispensable beach garment because, unlike the bikini, it suits all types of women.
You can decide how to wear it: tie it behind the neck to turn it into a sort of mini-dress, or wrap it around the waist like a wrap skirt. For those who are particularly good with knots, it is even possible to create one-shoulder or wrap models.
In short, very little is needed to make your summer fun and elegant.
