In recent years, Mosconi‘s customer base has expanded to the most different product sectors: from cosmetics to telecommunications, from cars to institutions such as universities or fairs (this is the case, for example, of the Genoa Boat Show).
After consolidating its position in the Italian promotional market, a few years ago the company started working a lot (50% of turnover) also with European countries, especially Spain, Germany and Scandinavian countries. But France and some non-European countries also show appreciation for Mosconi products.
Abroad, the company works with agents who address the end customer directly. In some cases, however, he works through an agency. And since the added value of the product is its correspondence to the client’s needs, “it often happens that I accompany the agency on a visit to the client given the relationship of trust with which we operate with our business partners“, Mosconi emphasizes. After the briefing, a drawing is made on paper and then the sample.
